AI Insights · Timothy · January 2022
Top 5 Educational Games on Android in Turkey Q4 2021
Explore the performance of the top 5 educational games on the Android platform in Turkey during Q4 2021, featuring download trends, revenue, and active user statistics.
During the fourth quarter of 2021, the top educational games on the Android platform in Turkey showed varied performance trends in terms of downloads, revenue, and active users. Here’s a detailed look at how each app fared:
MentalUP Brain Games For Kids from MentalUP - Learning Games for Kids saw a consistent performance across the quarter. Weekly revenue peaked at approximately $4.7K in the first week of October, before experiencing fluctuations and settling around $3.1K by the end of December. Downloads were robust, reaching a high of 43.7K in late October, though they tapered off to 24.9K in the final week of the year. Active users followed a similar trend, peaking at 113K in early November and declining to about 94.7K by the end of December.
Masha and the Bear Educational by DTC Lab showed significant growth in weekly downloads, starting at 22.1K in late September and climbing to 41.6K by late December. Active users also increased steadily, from 206K in late September to a peak of 268K in mid-December. Revenue, however, remained minimal, with the highest weekly revenue being just $12 in early November.
Buddy.ai: Fun Learning Games from AI Buddy Inc. saw a notable increase in weekly downloads, peaking at 22.5K in mid-December. Revenue trends were relatively stable, with weekly earnings reaching up to $1.8K in mid-November. Active user numbers grew from 33.6K in late September to 58.9K by mid-December, before dropping slightly to 47.6K at the end of the year.
Kids Educational Game 5 by pescAPPs had a steady performance in downloads, starting at 15.3K in late September and maintaining around 18.5K towards the end of December. Active users increased from 59.4K to 67.4K over the quarter, indicating a stable user base.
Lastly, Babyphone & tablet: baby games from GoKids! publishing experienced a gradual rise in downloads, peaking at 23.5K in the final week of December. Active users saw a substantial increase, from 23.4K in late September to 42.5K by the end of the year. Revenue remained negligible throughout the quarter.
These insights come from Sensor Tower, which offers more detailed data and analysis on app performance.